
The Group
One group, run as independent companies.
Kemma Group — مجموعة القمة — brings nine subsidiaries and two trading units under one holding. Each company keeps its own management; the holding sets strategy, manages finance and develops people.
01Leadership
Chairman's message
The ambition of Kemma Group is to be the best in the businesses in which we engage, and to exceed all of our customers' expectations.
Our strength stems from our daily and sustained commitment to our customers and employees. This is what we call Kemma Group's success.
Our culture and tradition are the Group's source of unity and motivation, encouraging us to act proactively in this new century with confidence and determination. This will remain true for as long as we keep the spirit of pioneers, which has been our backbone from day one.
Eng. Hisham Al-HashmiChairman
Vice President's message
Our transformation into a group of companies brings independent, autonomous management to each operation, for global development and more effective operations, driven by clear insight into the market in each field.
I am confident this is the optimal configuration for our Group, given our diverse strengths across a wide range of sectors. We look to the future with optimism and a sense of challenge.
Every one of us is committed to serving our customers better, faster and more cost-effectively, with the highest levels of quality.
Vice President
02Direction
Strategy
The Group's strategy is to ensure sustainable and profitable growth, through the organic development of its core businesses and the development of new businesses in prime growth sectors. A key element of this strategy is to work effectively and efficiently to develop existing and new markets in Libya.
03Values
Seven values
01
Teamwork
To work in harmony and collectively towards the delivery of our overall objective.
02
Integrity
To be ruthlessly honest and open in everything that we do.
03
Humor
To make sure we have fun while achieving success.
04
Professionalism
To maintain the highest standards and to deliver our products and services with care and accuracy.
05
Creativity
To identify and create new business opportunities, and to apply creative and effective solutions to problems.
06
Respect
To treat people as individuals and to listen to their views.
07
Commitment
To drive the business forward with determination, effort and enthusiasm.
04Principles
How we work
- Manage resources successfully
- We aim to work successfully. We act with foresight to secure the long-term existence of the firm. With qualified staff we stay a step ahead of our competitors.
- Working together
- We aim to work together openly as a team, fully aware of the social responsibility involved. Through a mutual, frank exchange of views we create transparency and room for greater individual responsibility.
- Protect people and the environment
- We act responsibly, now and in the future, to protect people and conserve the environment. We develop measures to protect and conserve natural resources, aiming for continuous improvement even beyond what the law requires.
- Act in a customer-oriented way
- We practise partnership. We react swiftly and flexibly to customer needs, and we commit to continuous further development.
05Governance
Holding management and advisory board
Holding management
The Holding Management is responsible for developing and implementing the Group's overall strategy and its overall success, and for keeping the Group together on the basis of its corporate principles.
Its main tasks
- 01Optimizing the portfolio (corporate development)
- 02Financial management
- 03Personnel management (human resources development)
- 04Structuring and implementing the Group's service tasks
- 05Communication
Advisory board
The Holding Management reports regularly to the advisory board on all aspects of planning and business development, and on all business risks and risk management, and agrees the Group's strategic direction with it. The advisory board advises and monitors the Group's management in running the enterprise.
06Precepts
Guiding precepts
- We will create new value, thinking and working in unison with the customer, from the customer's perspective.
- We will respect the employee as an individual, and value teamwork and worthy endeavour.
- We will contribute to our shareholders, and to all whom we work with and serve, as an international, high-earning enterprise.
- We will strive for harmony with the natural environment and ensure the safety of our products, operations and activities.
- We will progress in concert with society, and honour its laws and standards as a good corporate citizen.
Action guidelines
- 01Act with the customer as the starting point.
- 02Act within a global field of vision.
- 03Act as a group of independent enterprises in healthy rivalry.
Investment philosophy
Our Group shares an investment philosophy distinguished by these key beliefs:
- 1.Solid research is fundamental to sound investment decisions. Our group companies employ experienced analysts who regularly gather in-depth, first-hand information on markets and companies.
- 2.An investment decision should not be made lightly. Beyond extensive research, our people go to great lengths to establish the difference between the fundamental value of a company and its price in the marketplace.
- 3.There is value in multiple perspectives. Assets are divided among several managers who make independent decisions and manage their portions as though they were separate funds.
07Since 2000
Built company by company since 2000
From one agriculture supplier in Tripoli to eleven companies across six sectors and two countries.
2000
2006
2007
2010
2012
2015
- Kemma C&IRabat, Morocco